Merchandising for the legendary Lauberhorn Race
67,600 spectators enjoyed the wonderful World Cup race in Wengen over a three-day period during the weekend of 18 – 20 January. Never have so many attended. Visitors enjoyed the folk festival atmosphere and racing sports, and the newly launched first official merchandising collection from Pandinavia also set fans’ pulses racing!
![Lauberhorn](https://www.pandinavia.ch/corporate/wp-content/uploads/2020/05/LLC-502_Langarmshirt_Vorderseite_orig-1-scaled.jpg)