The perfect gift for little Elmer Citro fans

A small wallet for big adventures: We created a colorful kids’ wallet for Elmer Citro. The wallet was used during the Coop Family Hike, which takes place at various locations throughout Switzerland. Every participating child received one. It’s perfect for safely storing coins and little treasures.

With its cheerful design – including the popular Citro mascot Elmi – the giveaway brought a sparkle to children’s eyes. Complemented by matching stick-on tattoos, it created a cohesive merchandising experience specifically tailored to the young target audience.

Kids love merch
A promotional product doesn’t have to be complicated to make an impact. What matters most is that the idea, design, and target audience align. Especially with children, brand loyalty is built through positive experiences, playful moments, and products that truly bring them joy.

In addition to Elmer Citro, we also had the opportunity to create custom children’s wallets for Südostbahn and Migros. Each features its own brand identity, but all share a common vision: merchandising should evoke emotions and be something people enjoy using.

Are you looking for a gadget that will really resonate with a young target audience? Together, we’ll find an idea that fits your brand and excites kids.