Launch of the TCS Clubshop

Pandinavia implemented the new TCS Clubshop for Touring Club Switzerland (TCS) – from the initial idea through to the go-live. The result is a multilingual B2C online shop (available in four languages) that offers an inspiring shopping experience.

At launch, the shop features around 200 products, many of which were developed in close collaboration with TCS – including the new collections TCS – always by my side and TCS – Selected. The assortment is complemented by a carefully curated range of retail products, including environmental stickers for Germany and France, which can be ordered directly through the shop.

The launch was accompanied by the TCS Clubshop Magazine, designed by Pandinavia. Inserted in the TCS Touring Magazine, it provides 1.6 million members with an exclusive first look at the new product range and the diversity of the shop.

Link to visit the TCS Clubshop.